Factors Affecting International Trade

The currency exchange rates of a country’s national currency affect international trade. In some cases, companies from one nation will pay in the currency of their trade partner. However, in other cases, the companies will pay in the currency of their own nation. That is if the country’s currency is a stable one. Examples of […]

ERP Vs CRM: What does my business need?

Businesses looking to automate key business processes are considering two key software solutions Enterprise resource planning (ERP) system Customer relationship management (CRM) ERP software supports an organization’s core business processes, such as accounting, budgeting, inventory management, supply chain management, order processing, human resource management, and payroll. CRM helps manage the way customers interact with the […]

What does a customer data platform do?

A customer data platform (CDP) is a type of software that helps businesses to manage and analyze their customer data. This can include things like contact information, purchase history, and other data points. By using a CDP, businesses can better understand their customers and tailor their marketing efforts accordingly. What is a Customer Data Platform? […]

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